ROUND TWO
Luke “Mook” Fracher, Sean Wotherspoon and Chris Russow are the founders of esteemed streetwear resale stores Round Two, which has become a world phenomenon for a new generation buy-sell-trade consumers. With a strong on-line community and stores in New York, Chicago and Los Angeles, these fashion mavericks are rewriting the script for the resale industry.
Fracher, a fashion entrepreneur and sneaker specialist, teamed up with The Sneaker Society to donate sneakers from their archives to students in underserved communities. Sneakers from Fracher’s 2019 collaboration with Stayhard, the Swedish online mens store, as well as sneakers from Sean Wotherspoon’s upcoming collaboration with Adidas were donated.
SANDALBOYZ
SandalBoyz is a Los-Angeles based small business that focuses on giving back to the community. For example, in 2017, the company donated all its profits towards helping victims of Hurricane Harvey. Much like The Sneaker Society, SandalBoyz values sustainability and runs a recycling program for its products. In addition, every sandal they produce contains a minimum of 15% post-consumer AVA. SandalBoyz is a valued partner of The Sneaker Society and during the pandemic, the company generously donated hundreds of brand new sandals for us to distribute in the Watts community, in partnership with The Watts Empowerment Center. Giving back to youth and young adults in underserved communities is a strong focus of this small business, making them a perfect partner for The Sneaker Society.